Marketing

Dating site Coffee MeetsBagel warns Aussie users of data breach on Valentines Day

Credit: ID 91722918 © Farbentek | Dreamstime.com

A data breach alert is not the message singles want to hear on Valentine’s Day, but that’s what dating site CoffeeMeetsBagel sent to millions of its users on Thursday, in a message warning that their account details were part of a massive cache being sold on an underground forum. 

The awkwardly timed notification informed users on Valentine’s Day that select account information and been stolen by hackers. 

CoffeeMeetsBagel’s breach surfaced as one of 16 hacked websites whose user accounts were being sold on the dark web. 

CoffeeMeetsBagel’s account database made up around 10 percent of some 617 million user accounts for sale, as reported by The Register earlier this week.        

The US-based dating site launched in Sydney and Melbourne in 2015. Australia was the second market outside the US it launched following its opening in Hong Kong.